Lessons Learnt Spending Over Five Million Dollars On A/B Split Tests.
Are you spending money on advertising but not seeing a return on your investment?
Are your advertising costs increasing but your sales are staying the same?
Are you still worshiping at the altar of more traffic and cheap clicks?
Understanding how to increase conversion rates on your website is the single most powerful growth level for an online business.
If you managed to double your traffic next month would that double your sales? Odds are probably not. The only thing that would do is double your advertising costs. Only increasing conversion rates will increase sales. Increasing traffic is not the end goal, increasing conversion rates is the only goal that matters.
Let me tell you something, If you have a website that has traffic and is making some sales you do not have a traffic problem, you have a conversion rate problem.
I have spent the last ten years selling products and services online. Only through massive amounts of trial and error have I been able to establish concrete rules and guidelines of what truly works and what is going to send you broke.
In this book, I will share with you the lessons I learned spending over five million dollars on A/B split tests. Some of the lessons I will share with you are:
- The single biggest mistake.
- The four steps to creating a compelling offer.
- How to sell an identical product for more than your competitors.
- The lie that keeps you broke
- The fastest way to turn customers away
Plus so much more…
Click here to buy the book Amazon via Kindle, paperback and audiobook.
